Through this agreement, IT Access will become an official reseller of UIEvolution technology with the ability to offer consulting, integration and development support to enable customers to quickly begin developing application software and middleware, thereby reducing time to market for new electronics. The UIEvolution middleware technology, UIEngine, speeds the development process by supplying a proven and seamless platform for integrating new interfaces and features on the device throughout the development process.

The collaboration simplifies development of portable devices by leveraging UIE's tool suite and platform technology. The componentized architecture of the UIEngine technology platform allows new features to integrate seamlessly during the device development process. This will allow device manufacturers to easily manipulate the reference UI and quickly customize products without impacting underlying architecture.

The IT Access support and training combined with the UIEngine platform enables rapid design, prototyping and deployment of consumer devices to meet demands of the portable consumer electronics product market. UIEngine delivers a robust development platform utilizing a very small base memory footprint that has a minimal impact on device power consumption while achieving high performance. The combination of design and development tools from UIEvolution, allows designers and developers to create, review and refine interfaces throughout the device production process.

"UIEvolution is committed to providing complete integrated technology solutions so our customers can get to market faster with highly next-generation smart devices, " said Yosuke Kaburagi, President and CEO of IT Access. "IT Access' breadth and depth of embedded software and services expertise, combined with the robust UIEvolution technology, will provide an ideal solution for developing consumer products."

"With the tight development cycles for technology, time-to-market is everything, now consumer electronics manufacturers can now obtain a fully integrated hardware/software solution to bring their products to market quickly," said Chris Ruff, President and CEO of UIEvolution. "With this agreement, IT Access can deliver the proven UIEngine middleware platform and the best-of-breed support and training of IT Access to drive initiatives."

UIEvolution technology will be demonstrated at CTIA Las Vegas, April 1-3 in booth 6653.

About IT Access
IT Access Co., Ltd., the integrator of embedded system technology, was cooperatively established in April 2000 by ACCESS Co., Ltd., the developer of "NetFront" and INNOTECH CORPORATION, a semiconductor trading company. IT Access mainly provides embedded software incorporating the browser of Access Company and Real Time OS of Wind River Company.In particular, IT Access is putting an emphasis on product development support for digital household appliances and has a great deal of development experiences.

About UIEvolution

UIEvolution is a global leader in cross-platform software solutions and tools enabling companies to streamline development, design and delivery of rich consumer experiences on any device or network. The UIEvolution technology platform provides customers and partners with an integrated development environment for creating and delivering custom applications and content using a single application code base.

® 2007 UIEvolution, Inc. All Rights Reserved. UIEVOLUTION, and the UIEvolution logo are trademarks or registered trademarks of UIEvolution, Inc. in the United States and/or other countries. Other trademarks are the property of their respective owners.

Press Contact:
Kathryn Ellis
UIEvolution, Inc., (425) 278-1981
kellis@uievolution.com

Barrie Locke, Ripple Effect Communications
585-377-1839
blocke@recommunication.com

The UIEvolution Dynamic Service Platform enables a cost effective, bandwidth optimized solution for enabling the connected car in the North American market for both OE production and aftermarket distribution, delivering a multimedia automotive experience in the dash and in the rear seat. UIEvolution is working with automakers and their Tier 1 supply base to power a truly dynamic and integrated service with the ability to seamlessly develop, deliver and manage content across the largest number of devices, leveraging existing infrastructures with seamless on-boarding and deployment of applications and services.

The technology that delivers the recently announced MEdia Mall 2.0 storefront to millions of AT&T customers, the rich and dynamic ESPN MVP application to Verizon VCast customers, the feature-rich MySpace Mobile to users around the world and the location-based services available in the IMDb mobile application is now bringing the same compelling content to the automobile.

"The connected car is the newest frontier for mobile content and services," said Dan Daogaru, Principal Architect for Automotive for UIEvolution. "Drivers and passengers demand a personalized, connected experience in the car with relevant information and services. Automotive infotainment powered by the UIEvolution platform brings together the dynamic services available today on mobile phones, consumer electronic devices, and in IPTV with an end-to-end connected experience."

"For the past eight years UIEvolution has been leading innovation with service and media providers," said Travis Beaven, Vice President of Products, Network Operators at UIEvolution. "The evolution of multimedia services and technology makes the connected car a natural next step. With the existing capabilities and experience of UIEvolution we are perfectly poised to lead this advance."

UIEvolution technology will be demonstrated at CTIA Las Vegas, April 1-3 in booth 6653.

About UIEvolution

UIEvolution is a global leader in cross-platform software solutions and tools enabling companies to streamline development, design and delivery of rich consumer experiences on any device or network. The UIEvolution technology platform provides customers and partners with an integrated development environment for creating and delivering custom applications and content using a single application code base.

® 2007 UIEvolution, Inc. All Rights Reserved. UIEVOLUTION, and the UIEvolution logo are trademarks or registered trademarks of UIEvolution, Inc. in the United States and/or other countries. Other trademarks are the property of their respective owners.

Press Contact:
Kathryn Ellis
UIEvolution, Inc., (425) 278-1981
kellis@uievolution.com

Barrie Locke, Ripple Effect Communications
585-377-1839
blocke@recommunication.com

AT&T's MEdia Mall 2.0 is designed to be the ultimate source for personalizing your AT&T wireless phone. Like its predecessor, MEdia Mall 2.0 will feature more than 90,000 choices from more than 115 different content providers, including the new top-selling game, Guitar Hero 3. MEdia Mall 2.0 shoppers are just a click away from even more content with millions of additional full track songs, available from Napster Mobile and eMusic. From the "Ringtones" page, customers can click on the "Full Track Music" link to shop for music from capable handsets.  

The storefront will be expanded on an ongoing basis, giving more developers an opportunity to reach the 70.1 million customers of America's leading provider of wireless services.

The grand opening of MEdia Mall 2.0, powered by software developer UIEvolution, is slated for next month on AT&T capable handsets, but the company is currently giving customers an opportunity to preview MEdia Mall 2.0 with an online mock-up of the mobile storefront at www.att.com/mediamall2 .

One of the cool new features of the enhanced MEdia Mall 2.0 is the ability to preview ringtones on a handset before you purchase it -- a capability that was previously only available from AT&T's Web site. Because more than 90 percent of AT&T customers purchase their mobile content directly from their phones, having the ability to "try before you buy" is a more friendly way to shop.

"We want to make MEdia Mall 2.0 the one-stop shop for customers who want to explore the universe of mobile content and applications," said Mark Collins, vice president of Consumer Data for AT&T's wireless unit. "By remodeling our mobile storefront, we're giving customers more choices and helping developers reach an ever-growing number of mobile consumers."

AT&T works with developers to create unique versions of applications and content that work with AT&T's wide variety of devices. Counted individually, including multiple versions of the same application designed for different devices, there are nearly 10 million pieces of mobile content and applications available on MEdia Mall.   

In addition to previewing ringtones, customers will also be able to view screenshots of games and graphics before purchasing. The new and improved MEdia Mall 2.0 also offers customer purchase recommendations, providing a well-rounded customer experience.

Want to learn more about the ways that MEdia Mall 2.0 will put the hottest ringtones, graphics, games and more right at your fingertips? Visit the preview at www.att.com/mediamall2.

For more information online:

© 2008 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.
© 2008 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

Note: This AT&T news release and other announcements are available as part of an RSS feed at www.att.com/rss. For more information, please review this announcement in the AT&T newsroom at http://www.att.com/newsroom.

About UIEvolution

UIEvolution is a global leader in cross-platform software solutions and tools enabling companies to streamline development, design and delivery of rich consumer experiences on any device or network. The UIEvolution technology platform provides customers and partners with an integrated development environment for creating and delivering custom applications and content using a single application code base.

® 2007 UIEvolution, Inc. All Rights Reserved. UIEVOLUTION, and the UIEvolution logo are trademarks or registered trademarks of UIEvolution, Inc. in the United States and/or other countries. Other trademarks are the property of their respective owners.

Press Contact:
Kathryn Ellis
UIEvolution, Inc., (425) 278-1981
kellis@uievolution.com

Barrie Locke, Ripple Effect Communications
585-377-1839
blocke@recommunication.com